Green Armor Solves Security Risk of Shopping
and Banking on Public WiFi

Announces First Secure Site Authentication Overlay for Existing Websites, Online Stores, and Banks


December 7, 2011 - Hackensack, NJ - Green Armor Solutions, a leading provider of information security software, announced the availability of its new SiteAuth™ technology which will help secure online shopping purchases and banking transactions when using public WiFi networks.


“People using public WiFi networks, such as those in hotels, restaurants, stores, or airports, for online shopping or banking are at risk of being scammed even when using supposedly secure, encrypted communications to banks or online stores,” said Green Armor Solutions’ CEO, Joseph Steinberg. “Criminals can set up phony access points with names identical to legitimate ones, and use any one of several hacking techniques to steal data and money from users. I can demonstrate these tactics with a simple laptop and a portable WiFi device,” Steinberg added.


Green Armor’s SiteAuth™, which is available in what is known as an API format (Application Programming Interface), complements and seamlessly overlays existing login and authentication systems. It utilizes psychologically-sound visual cues that will make it obvious whether a user has landed on a legitimate web page or has been directed to a clone that will steal data and possibly money – all without requiring users to register, answer challenge questions, or undergo any extra steps during the login process.


“The simultaneous elimination of unlimited-cellular-data plans coupled with the proliferation of Wi-Fi enabled devices has caused the number of people utilizing public WiFi networks for shopping and banking to skyrocket,” said Steinberg. “If banks and stores want their customers to be secure they must deploy genuine site authentication techniques that accomplish exactly what the consumer expects and deserves.”


“The best way to protect customers from cloned sites is to leverage real, psychologically-sound site authentication and the human response mechanism behind it, and not to layer complicated technologies that end up causing the confusion that criminals desire as they exploit vulnerabilities.”


For more information about Green Armor Solutions and its authentication offerings please visit:


About Green Armor Solutions Inc.


Green Armor Solutions offers innovative solutions to information-security challenges facing today’s businesses. Its Identity Cues series of products leverage a unique blend of psychology and technology to help deliver maximum security with maximum user convenience. They provide strong two-factor authentication and site authentication thereby helping to protect against phishing, pharming, and online fraud, while allowing users to continue to enjoy the simple, comfortable user experience with which they are already familiar. Identity Cues authentication products can help companies address security and privacy requirements as part of compliance initiatives for FFIEC/NCUA Authentication, HIPAA, and GLBA. Green Armor’s systems help secure numerous financial environments including those at First Bank, EPIC Advisors, dozens of hospitals, and hundreds of credit unions. For more information please visit:


The marks Green Armor Solutions, Green Armor, SiteAuth, Identity Cues, Identity Cues Two Factor, and the Green Armor Solutions logo are trademarks of Green Armor Solutions, Inc. All other marks are the trademarks of their respective owners.




Note: Green Armor Solutions Inc. does not update the contents of its press releases after the releases have been issued. As a result, information in a particular press release may not be accurate if read at a point in time subsequent to the initial release. Furthermore, to the extent that any press release contains information that is not historical fact, that information should be considered opinion or forward-looking.


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About Green Armor
Green Armor authentication software helps enterprises secure access to online systems from computers and mobile devices by using a unique, patent-pending blend of psychology and technology to deliver "maximum security with maximum convenience," curtailing cybercrimes and ensuring compliance with regulatory requirements (FFIEC, HIPAA, GLB, etc.), while allowing users to continue to enjoy the same simple user experience with which they are already comfortable.

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